{"id":1230,"date":"2017-02-02T09:06:56","date_gmt":"2017-02-02T09:06:56","guid":{"rendered":"https:\/\/alternativeadvert.com\/blog\/empower-your-staff-with-digital-and-social-media-marketing-skills\/"},"modified":"2021-08-10T12:18:08","modified_gmt":"2021-08-10T12:18:08","slug":"empower-your-staff-with-digital-and-social-media-marketing-skills","status":"publish","type":"post","link":"https:\/\/alternativeadvert.com\/blog\/empower-your-staff-with-digital-and-social-media-marketing-skills\/","title":{"rendered":"Empower your staff with Digital and social media marketing skills"},"content":{"rendered":"

Empower your staff with Digital and social media marketing skills to outperform<\/strong><\/span><\/p>\n

Avail your staff the opportunity to gain Digital and social media marketing skills to outperform, in our Digital marketing training courses and certification program (In-House Training and Open Workshop)<\/p>\n

Equip your Marketing Department with digital marketing skills and tool and turn over 120 Million Internet subscribers in Nigeria to your target audience. Turn your marketing executives to digital marketing gladiators to break target ceiling.
\nTake your firm to its target market via digital marketing campaigns using various digital marketing tools, techniques and platforms. This will place you ahead of competitors and help your firm reach your target audience or achieve whatever your goals are in 2017.<\/p>\n

WHAT IS DIGITAL MARKETING?<\/strong> <\/span>
\nDigital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital marketing tools to reach and convert leads into customers and retain them. The key objectives are to promote brands, products or services, build preference and increase sales and engagement through various digital marketing.
\nDigital marketing differs from traditional marketing in that it involves the use of channels and methods that enables an individual or organization to analyze marketing campaigns and understand what is working and what isn’t ,\u201c typically in real time. Though the Internet is, perhaps, the channel most closely associated with digital marketing, others include wireless text messaging, mobile apps, mobile instant messaging, electronic billboards, podcasts, digital television and radio channels, etc.<\/p>\n

Our Training Options:<\/span>
\nIn-House Training
\nOpen Workshop
\nIn-House Training:<\/p>\n

Take this opportunity to arrange tailor made In-house Digital Marketing Training. Call 08149906617, 07014039333 for details.<\/strong><\/p>\n

COURSE CONTENT<\/span><\/p>\n

MODULE ONE
\n,\u00a2 Overview of Digital Marketing for Business
\n,\u00a2 Integrating Digital Marketing with overall Marketing Strategies
\n,\u00a2 Components of Digital Marketing Strategy
\n,\u00a2 Strategic Digital Positioning & Digital Value Creation for Business
\n,\u00a2 Website Optimization for Effectiveness
\n,\u00a2 Developing an Effective Digital Marketing Strategy Plan<\/p>\n

MODULE TWO
\n,\u00a2 Social Media Marketing Fundamentals
\n,\u00a2YouTube Marketing for Business
\n,\u00a2 Effective Social Media Engagement Plan
\n,\u00a2LinkedIn Marketing for Business
\n,\u00a2 Facebook Marketing for Business
\n,\u00a2 Twitter Marketing for Business
\n,\u00a2 Exploring other Social Networks sites like GooglePlus, Instagram, etc.)<\/p>\n

MODULE THREE
\n,\u00a2 Activating the Power of Content Marketing
\n,\u00a2Mobile Marketing (Mobile App, Bulk SMS, Whatsapp Broadcast, BB Campaign)
\n,\u00a2 Exploring Video marketing with YouTube & Photo Marketing with instagram
\n,\u00a2Understanding Mobile Marketing Strategy
\n,\u00a2 Implementing Effective Email Marketing\/Newsletter Campaign<\/p>\n

MODULE FOUR
\n,\u00a2 Understanding PPC\/PPM\/PPA and CTR
\n,\u00a2Search Engine Marketing and Search Engine Optimization (SEO)
\n,\u00a2 Online Advertisement (Google, Yahoo, Facebook & Classified Adverts)
\n,\u00a2 Google and Alternative Adverts Advertising Fundamentals
\n,\u00a2 Affiliate Marketing Fundamentals & Activation<\/p>\n

MODULE FIVE
\n,\u00a2 Brand Reputation Management & PR
\n,\u00a2Web Analytics Fundamentals
\n,\u00a2 Blogging, Article, Viral and Forum Marketing<\/p>\n

Training Pack
\n* Certificate of Participation
\n* Refreshment
\n* Free GSM Database to get started
\n* Free Email Database to get started
\n* Free Advertisers’ account on alternativeadvert.com<\/p>\n

DURATION: 2 DAYS<\/p>\n

Call 08149906617, 07014039333 for details<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

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